Sara Shuman brings a balance of technical and aesthetic experience to any interactive design project.
With 12 years of digital design experience and 4 years developing AI-enhanced SaaS platforms, she is a strong candidate for AI SaaS product and Conversational AI chat UI/UX lead positions. Sara has extensive B2B and B2C SaaS product design experience and has successfully led various digital creative teams. She works closely with developers, product managers, and other stakeholders to understand user needs and goals, as well as the capabilities and limitations of technology.
AI Product & Conversational UI/UX Leader
USC Libraries, Jan 2023 – Current (contract)
Responsible for designing, developing, and testing back-end SaaS applications used to create conversational AI-powered “USC Interactive Interviews” chatbot dialogues. Also responsible for developing the front-end design for an AI Chat Search Bot for the USC Libraries website to make it more intuitive and user-friendly. This role required a deep understanding of human behavior and psychology, as well as experience in designing conversational interfaces. Ultimately, it created conversational flows that feel natural and intuitive, providing users with the information and assistance they need. LINK: USC Digital Repository – Interactive Interviews
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AI Conversational Designer
Amazon Alexa Devices, April 2024 – July 2025 (contract)
Head of AI Product Design
StoryFile, March 2020 – Dec 2022
Responsible for assembling and leading a team of designers to develop StoryFile’s AI-enhanced SaaS product dashboard/tool, which powers innovative conversational AI-driven video chatbots—videos that talk back. This AI platform leverages natural language processing to simulate real conversations, preserving a subject’s responses for future generations to explore. Originally designed for preserving family history, the technology enables interactive storytelling through AI. LINK: http//www.storyfile.com
WATCH 60-MINUTES VIDEO: https://youtu.be/aWT4zueWAt8
Crea
tive Director/PM
PerimeterX, July 2019 – May 2020 (contract)
Led a holistic redesign of perimeterx.com with the main goals to increase demand generation and implement a more modern rebrand. Helped develop a backend CMS system to enable the internal team to publish the site. Delivered a more product-focused user experience that helps potential customers find what they are looking for. Successfully increased demand generation by x6. I was asked to extend my engagement to help Project Manage implement Phase 2 website enhancements.
Before and After Dashboard Views
Digital Creative Director
Oracle, Jan 2010 – March 2019
Responsible for leading the interactive UX/UI/Demand Generation/Production team of 25+ who created, designed, and measured usability success for all of Oracle’s web marketing properties–including demand generation, emails, landing pages, and mobile touch applications. Developed and implemented fresh new ways to present products and services for Oracle.