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Sara Shuman

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A/B Testing Your Resume

September 19, 2019 by Sara Shuman Leave a Comment

Is it possible to optimize your resume with A/BTesting? We say yes – test everything, even your resume. A/B testing is a way of comparing two versions of a web page, or an email/landing page, to determine which one performs better. With A/B testing, two or more options of a page are shown to random […]

5 TIPS: How To Successfully Manage Distributed Creative Teams

June 12, 2019 by Sara Shuman Leave a Comment

Virtual workspaces enhance efficiency and enable hiring the best talent, no matter where they live. Being liberated from an office space has big benefits. During my personal engagement of 12-plus-years as a successful remote worker myself, I’ve learned essential skills for managing a team successfully from afar. Managing remote teams isn’t without its challenges. Some […]

Non-Creepy Personalization Done Right

May 20, 2019 by Sara Shuman Leave a Comment

Gone are the days of just welcoming the user to your website with their first name, “Hello Sara.” It’s simply not enough anymore as there are so many robust ways to deliver personalized content in a “non-creepy” way. Today through the use of Artificial Intelligence, location based data, and Machine Learning, there are more and […]

Do Digital Design Trends have a Shelf Life?

May 7, 2019 by Sara Shuman Leave a Comment

After looking at the top 10 future website trends for 2019 (blog post coming), it made me pause and consider the question “How long DO digital website design trends have a shelf life?” Some trends tend to be either driven by a new type of code that’s available. Or it’s just personal meme/gestalt-like preferences that […]

Create Your Own Personal Brand Style Guide – be unique

May 6, 2019 by Sara Shuman Leave a Comment

Creating and identifying your own personal branding is essentially looking at what your competencies are and then clearly expressing your skills, personality, and core values in a more “tongue-and-cheek” like Brand Style Guide presentation. DOWNLOAD Sara Shuman’s Personal Brand Style Guide (PDF) We can all be a brand and the idea of cultivating a creative […]

Sourcing Creative Super Heroes

5 Interview Questions to Spot a Creative Thinking Super Hero

May 1, 2019 by Sara Shuman Leave a Comment

Interviewing and hiring super-power-like creative talent can have it’s own set of challenges. Finding someone who is a creative out-of-the-box design thinker isn’t always obvious from  just looking at a resume or a portfolio. Many creative projects shown on portfolios are typically not just the work of the candidate, but also a collaboration the work […]

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About Sara

Sara is a plug-and-play digital experience creative director available for freelance or and FTE role.

Contact

Address: Southern California, Los Angeles
Phone: +1-(310)-614-2969
Email: [email protected]

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Fun Fact

Sara is originally from the Virgin Islands and can hold a meeting using a down-islander accent.

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